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A shopping journey rarely starts at the store entrance. Someone may notice a retailer days before making a purchase, search for a product online, encounter another message near the store, and make a final decision once inside. New research from the O...
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With our partners at Screenverse, Smartify's Digital Out-of-Home (DOOH) network helped power a leading national frozen pizza brand's summer campaign, contributing to a +14.57% lift in purchase intent and a +12.52% lift in brand favorability, both far...
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With our partners at Screenverse, Smartify's Digital Out-of-Home (DOOH) network played an important role in a leading national pasta sauce brand's 2025 campaign, contributing to a +12.99% lift in average sales per household, 1.8x the category norm, a...
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Strategic partnership combines interactive wayfinding, premium digital media, and property digitization to create seamless visitor experiences and unlock new revenue opportunities across North America. LAFAYETTE, Colo. and MIAMI, Fla. – August 4, 202...
For The Boston Ballet, performance is about movement, emotion, and connection. Through premium placements with Smartify Media, the organization extended that experience beyond the theater and into the real-world environments where audiences live, wor...
OOH is growing, but the bigger story is why advertisers continue investing in it. As digital channels become more crowded and consumer attention becomes harder to capture, brands are placing greater value on media environments tied to real-world beha...
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Smartify Media is proud to sponsor Project Place's annual Climb for a Cause event at Fenway Park, bringing real-world visibility to a mission that continues to make an impact across Greater Boston. Smartify has supported Climb for a Cause since the e...
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One of the most common questions small business owners ask is: "How can I advertise my local business?" For years, the answer usually started with online channels, search ads, social media ads, display banners, email campaigns, and sponsored posts. T...
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The most effective local advertising does not interrupt the consumer journey. It fits naturally into it. Car Washes, like GO Car Wash, deliver captive audience attention for local businesses and national brands through digital out-of-home advertising...
Retail media is evolving. DOOH connects brands to real-world audiences through context-rich retail environments and measurable consumer attention. Retail media has become one of the fastest-growing categories in advertising, fueled by ecommerce platf...
Joint initiative integrates Smartify’s Premium DOOH Advertising Network directly into Samsung VXT, giving Samsung display owners seamless access to local, direct, and national advertising campaigns that are managed and monitored by Smartify [MIAMI,FL...
