Smartify was recently named Startup of the Year by The Advertising Club of New York, a distinction highlighted on a large DOOH billboard in the heart of Times Square, the most iconic stage in ...
Smartify Blog
The Critical Role of DOOH Advertising in Omnichannel Success
In a world of digital noise and consumer distrust, DOOH offers advertisers the ability to be seen, believed, and remembered — all while delivering measurable, real-world results. DOOH combines the best of both worlds — the prestige and scale of tradi...
Smartify Named 2025 Startup of the Year by The Advertising Club of New York
Smartify Media (“Smartify”) has been named the 2025 Startup of the Year by The Advertising Club of New York in recognition of its national leadership in the emerging programmatic digital-out-home sector. The esteemed award established in 1959, celebr...
Smartify and Samsung Help Figurella Connect With the Community
Celebrating the Heart of Entrepreneurship: A Day in the Life at Figurella Small business owners are the original entrepreneurs - the risk-takers who turn dreams into reality with dedication, creativity, and innovation. In the world of Figurella entre...
Why Every Piece of Real Estate Has Media Value: Joe Kunigonis on the “Where We Buy” Podcast
When you think about screens in your life, you likely think of ones you control—your phone, your laptop, your Netflix queue. But what about the ones you don’t? That’s where Digital Out-of-Home (DOOH) comes in. What is DOOH? Joe describes DOOH as "the...
Samsung and Smartify Help RE/MAX Metro Enhance Curb Appeal and Client Connections
The technological partnership between Samsung and Smartify has helped RE/MAX Metro, a prominent real estate agency in downtown St. Petersburg, Fla., to transform its office space and elevate its brand with Samsung's dual-sided OMN-D Series digital di...
Right Place, Right Time: The Power of Context in DOOH Advertising
In digital out-of-home (DOOH) advertising, there’s a fine line between background noise and genuine impact. At Smartify, we bridge that gap by ensuring ads don’t just reach an audience—they connect with them at the perfect moment, with the right mess...
Wrigleyville Sports Partners with Smartify and Samsung to Share Their Business Story
Wrigleyville Sports is more than a store. It’s a family-run tradition for 35 years and a community staple for fans visiting Wrigley Field. With a little help from modern technology, they’re finding new ways to connect with their customers and share t...
The Smartify DOOH Network Delivers a Lift in Conversions and Brand Awareness for Seasonal Allergy Campaign
There's no better way to reach audiences with outdoor allergies than by leveraging out-of-home (OOH) advertising. While consumers are out and about and dealing with the side effects of allergens, an over-the-counter allergy relief brand utilized digi...
The Rise of Urban Panels: Transforming City Landscapes into Digital Experiences
Across cities worldwide, urban panels are reshaping the advertising landscape. These sleek, digital displays are an evolution of traditional billboards, a modern fusion of technology, digital engagement, and data verified placement. Urban panels are ...
Nokia & Smartify Media: A DOOH Advertising Success Story
With our partners at Screenverse, Smartify's Digital Out-of-Home (DOOH) network played an important role in Nokia’s strategic advertising campaign, contributing to a +68% lift in purchase intent and demonstrating the power of targeted DOOH media in i...
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